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"It takes two flints to make a fire." --Louisa May Alcott

Passion Drives Us

At snugb, we all understand how stressful it can be walking out of the nursery not knowing if your baby is sleeping in an environment that is safe and comfortable. We are driven by a passion to bring peace of mind to parents through elegant, secure product design.

Founder, CEO
Adam Rivera

Adam is the father of a beautiful little girl and is whole-heartedly a family man. He is proficient in numerous programming languages, loves product design and is a self-proclaimed digital innovator.

Jacob Davida

Jacob is a loving uncle of six nieces and one nephew (major babysitting duty)! He also happens to be a ninja engineer specializing in secure, highly available linux systems.

Product Design Engineer
Adam Worsham

Adam is a expert in mechatronics and product design engineering. He has developed high tech, rugged products and joined the team to make a difference for his wife and family as well as other growing families.

User Experience Designer
Maria Rivera

Maria is a supermom and a master of the aesthetic. She is fully immersed in baby technology and knows what works and what doesn't. Her input is invaluable in our product design process.

Adrian Gilling

``I believe in intelligent design; design with a purpose that rejects arbitrary, meaningless aesthetic elements. Beautiful design is great, don't get me wrong, but when the IDEA behind the design is solid, that is when the magic happens.``